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60 Minutes, JetBlue
produced by Tom Anderson, fl. 2001-2015, Columbia Broadcasting System; interview by Dan Rather, 1931-, in 60 Minutes (New York, NY: Columbia Broadcasting System, 2003), 13 mins
Dan Rather interviews the JetBlue's iconoclastic CEO, David Neeleman to talk about service-oriented/low-fares airline service.
Sample
produced by Tom Anderson, fl. 2001-2015, Columbia Broadcasting System; interview by Dan Rather, 1931-, in 60 Minutes (New York, NY: Columbia Broadcasting System, 2003), 13 mins
Description
Dan Rather interviews the JetBlue's iconoclastic CEO, David Neeleman to talk about service-oriented/low-fares airline service.
Date Written / Recorded
2003-09-20
Field of Study
Media Studies
Content Type
News story
Contributor
Tom Anderson, fl. 2001-2015, Columbia Broadcasting System
Author / Creator
Dan Rather, 1931-
Date Published / Released
2003-09-20
Publisher
Columbia Broadcasting System
Series
60 Minutes
Person Discussed
David Neeleman, fl. 2004
Topic / Theme
Executives, Prices, Business enterprises, Airplanes, Transportation industry, Trade and Commerce
Copyright Message
Copyright © 2003 by Columbia Broadcasting System
Organization Discussed
jetBlue
Organization
jetBlue, Columbia Broadcasting System
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Business Traveller, 49, Round the World Quest - Part 2
presented by Richard Quest, 1962-; produced by Cable News Network (CNN), in Business Traveller, 49 (Atlanta, GA: Cable News Network (CNN), 2016), 23 mins
Ten airlines, nine countries, eight days, one journey around the world at low cost. Richard Quest and team set off to show just how far you can go on low cost airlines, accepting viewer challenges in each city along the way.
Sample
presented by Richard Quest, 1962-; produced by Cable News Network (CNN), in Business Traveller, 49 (Atlanta, GA: Cable News Network (CNN), 2016), 23 mins
Description
Ten airlines, nine countries, eight days, one journey around the world at low cost. Richard Quest and team set off to show just how far you can go on low cost airlines, accepting viewer challenges in each city along the way.
Field of Study
Business & Economics
Content Type
Documentary
Contributor
Cable News Network (CNN)
Author / Creator
Richard Quest, 1962-
Date Published / Released
2016
Publisher
Cable News Network (CNN)
Series
Business Traveller
Topic / Theme
International travel, Travel life, Air Transportation, Traveler Accommodation
Copyright Message
Copyright © 2016 CNN Newsource Sales, Inc.
Organization Discussed
Norwegian Air Shuttle, jetBlue, Allegiant Air, Jetstar, Scoot
Organization
Norwegian Air Shuttle, jetBlue, Allegiant Air, Jetstar, Scoot, Cable News Network (CNN)
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Recruitment and Training at JetBlue Airways
written by Indu Perepu, fl. 2012 (Hyderabad, Andhra Pradesh: IBS Center for Management Research, 2010, originally published 2010), 18 page(s)
The case examines the recruitment and training practices at the US-based JetBlue Airways (JetBlue), which helped it to maintain exceptional customer service levels. The company was founded in 1999 by David Neeleman. The company's culture was built around five values - Safety, Caring, Integrity, Fun and Passion. Si...
Sample
written by Indu Perepu, fl. 2012 (Hyderabad, Andhra Pradesh: IBS Center for Management Research, 2010, originally published 2010), 18 page(s)
Description
The case examines the recruitment and training practices at the US-based JetBlue Airways (JetBlue), which helped it to maintain exceptional customer service levels. The company was founded in 1999 by David Neeleman. The company's culture was built around five values - Safety, Caring, Integrity, Fun and Passion. Since inception, the company encouraged employees to give suggestions for improving its services and all employees were treated equally....
The case examines the recruitment and training practices at the US-based JetBlue Airways (JetBlue), which helped it to maintain exceptional customer service levels. The company was founded in 1999 by David Neeleman. The company's culture was built around five values - Safety, Caring, Integrity, Fun and Passion. Since inception, the company encouraged employees to give suggestions for improving its services and all employees were treated equally. While recruiting people, JetBlue essentially looked for people with positive attitude and who were highly focused on customer service. The case examines different recruitment practices that existed in the company for in-flight crew and pilots. The details of training resources and different training programs for flight attendants and managers in the company are also discussed. The case ends with a discussion on the benefits JetBlue derived through its recruitment and training practices.
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Field of Study
Business & Economics
Content Type
Case study
Author / Creator
Indu Perepu, fl. 2012
Date Published / Released
2010
Publisher
IBS Center for Management Research
Person Discussed
David Neeleman, fl. 2004
Topic / Theme
Airplanes, Corporate culture, Job training, Air Transportation, Recruitment
Copyright Message
Copyright © 2010 by IBS Center for Management Research
Organization Discussed
jetBlue
Organization
jetBlue, IBS Center for Management Research
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