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International Pizza House in Brazil
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written by Thunderbird Global School of Management (Glendale, AZ: Thunderbird Global School of Management, 2001, originally published 2001), 10 page(s)
This case centers on the decisions a key executive must make to restore the image and profitability of his multinational pizza franchise in Porto Alegre, Brazil. The case contains information on franchising in Brazil and background information on both the franchiser and franchisee (disguised). In addition, the stu...
written by Thunderbird Global School of Management (Glendale, AZ: Thunderbird Global School of Management, 2001, originally published 2001), 10 page(s)
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