214 results for your search

Advertising Creative Appeals
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produced by D.E. Visuals (Sunrise, FL: D.E. Visuals, 2006), 20 mins
Discusses rational appeals used extensively in B2B advertising vs. the use of emotional appeals common to consumer advertising. Using both print ads and TV commercials, shows examples of the five most common emotional appeals of Humor, Sex, Security, Fear, and Shock. The success of each appeal is well documented b...
produced by D.E. Visuals (Sunrise, FL: D.E. Visuals, 2006), 20 mins
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Apple Jury Foreman: Was No Home-Field Advantage
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presented by Emily Chang, 1980-; produced by Bloomberg L. P. (New York, NY: Bloomberg L. P., 2012), 5 mins
The Apple vs. Samsung Jury Foreman Vel Hogan discusses his experience throughout the billion dollar patent case. He speaks with Emily Chang on Bloomberg Television's 'Bloomberg West.'
presented by Emily Chang, 1980-; produced by Bloomberg L. P. (New York, NY: Bloomberg L. P., 2012), 5 mins
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Appraisal in Action Case Study Examples
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produced by TV Choice (London, England - Bromley: TV Choice, 2012), 25 mins
This program explores what happens at company appraisal interviews of employees. It includes four case studies of employees with such issues as wanting to be involved in a new project, having difficulties with professional exams, resisting new approaches to work, and facing hidden company agendas.
produced by TV Choice (London, England - Bromley: TV Choice, 2012), 25 mins
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Balancing the Concerns of Boards and Shareholders
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produced by Bloomberg L. P.; interview by Alix Steel, fl. 2012 (New York, NY: Bloomberg L. P., 2013), 4 mins
Chandan Economics President Sam Chandan discusses balancing the concerns of management boards with those of shareholders. He speaks with Alix Steel on Bloomberg Television's 'Taking Stock.'
produced by Bloomberg L. P.; interview by Alix Steel, fl. 2012 (New York, NY: Bloomberg L. P., 2013), 4 mins
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Business Culture In Italy
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produced by Atma Global (New York, NY: Atma Global, 2014), 2 mins
This instructional video, produced by Atma Global, is about Italian business culture.
produced by Atma Global (New York, NY: Atma Global, 2014), 2 mins
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Businessweek's One-on-One With Mitt Romney
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produced by Bloomberg L. P.; interview by Scarlet Fu, fl. 1997 (New York, NY: Bloomberg L. P., 2012), 6 mins
Bloomberg Businessweek editor Josh Tyrangiel talks about the magazine's interview with presumptive Republican presidential candidate Mitt Romney. He speaks on Bloomberg Television's 'Market Makers.'
produced by Bloomberg L. P.; interview by Scarlet Fu, fl. 1997 (New York, NY: Bloomberg L. P., 2012), 6 mins
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E-Commerce Distribution Channels
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produced by D.E. Visuals; in Channels of Distribution (Sunrise, FL: D.E. Visuals), 2 mins
In E-Commerce, just like bricks and mortar we find both direct and indirect channels of distribution. Common channels in E-Commerce are from the manufacturer direct to the consumer or business user, and manufacturer to retailer to consumer.
produced by D.E. Visuals; in Channels of Distribution (Sunrise, FL: D.E. Visuals), 2 mins
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Collaboration Begins with You: Be a Silo Buster
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written by Jane Ripley, fl. 2015, Eunice Parisi-Carew, fl. 2015 and Ken Blanchard, fl. 2015 (San Francisco, CA: Berrett-Koehler Publishers, 2015, originally published 2015), 169 page(s)
This book teaches people at all levels—from entry-level associates to top executives—that it’s up to them to help promote and preserve a winning culture of collaboration. The authors show that busting silos and bringing people together is an inside-out process that involves your heart (your character and int...
written by Jane Ripley, fl. 2015, Eunice Parisi-Carew, fl. 2015 and Ken Blanchard, fl. 2015 (San Francisco, CA: Berrett-Koehler Publishers, 2015, originally published 2015), 169 page(s)
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Cutting Edge Communication, Episode 15, Enhancing Service
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presented by Eve Ash, fl. 1979-2017; produced by Eve Ash, fl. 1979-2017, in Cutting Edge Communication, Episode 15 (Melbourne, Victoria: Seven Dimensions, 2013), 9 mins
Service is integral to Cutting Edge; if a client is not happy, they can lose business. Marcus likens service to a gecko’s suction capacity; once you get a client, you never let him/her go. Marcus introduces Barney Bradley who instructs everyone to close eyes and imagine a computer support frustration. He then as...
presented by Eve Ash, fl. 1979-2017; produced by Eve Ash, fl. 1979-2017, in Cutting Edge Communication, Episode 15 (Melbourne, Victoria: Seven Dimensions, 2013), 9 mins
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The 80-20 Rule
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produced by D.E. Visuals; in Database Marketing: Critical to Success in Today's Environment (Sunrise, FL: D.E. Visuals), 4 mins
To become more efficient and effective, marketing must be able to pinpoint its company's best offers and best prospects. It's the old 80-20 rule. 80% of a company's retail sales volume will come from 20% of its customers.
produced by D.E. Visuals; in Database Marketing: Critical to Success in Today's Environment (Sunrise, FL: D.E. Visuals), 4 mins
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