Readings and Cases in Sustainable Marketing: A Strategic Approach to Social Responsibility
edited by Michael Polonsky, fl. 2012-2015, Mehdi Taghian, fl. 2007-2015 and Clare D'Souza, fl. 2009-2015 (Prahran, Victoria: Tilde University Press, 2011, originally published 2011), 400 page(s)