The University as a Multinational Corporation

The University as a Multinational Corporation

in Journal of International Business Education, Vol. 6, 2011, pp. 119-138 (Edinburgh, Scotland: Neilson Journals Publishing, 2011), 20 page(s)

This is a sample. For full access:

Please choose from the following options to gain full access to this content

Log in via your academic institution

Details

Abstract / Summary
By Ahmed A. Ahmed and C. P. Rao. This paper argues that universities are emulating multinational companies in a variety of ways. Both are expanding abroad in search of revenues and markets. As a source the U.S. dominates in both, while developing countries in general, and Asian countries in particular, dominate as a destination for both. The paper points to the leading role of business education in universities’ globalization and suggests some reasons for this. The study uses models from international business literature to explain the stages through which universities pass in their globalization process: exports, non-equity forms, and equity forms. Business strategies are similarly shown to apply where the EPRG model and the corresponding Bartlett-Ghoshal model are used to explain universities behaviour just as they explain business behaviour. The study is conceptual in nature based on the authors’ observations and reflections and has yet to be empirically tested.
Field of Interest
Travel
Copyright Message
Copyright © 2011 NeilsonJournals Publishing
Content Type
Periodical article
Duration
0 sec
Format
Text
Page Count
20
Publication Year
2011
Publisher
Neilson Journals Publishing
Place Published / Released
Edinburgh, Scotland
Source Title
Journal of International Business Education, Vol. 6, 2011, pp. 119-138
Subject
Travel, Business & Economics, Personal Interest, Social Sciences, International Travel, Colleges, Universities, and Professional Schools, Viajes Internacionales, Viagem Internacional, United States of America, USA, US of A, America, Estados Unidos, Asia, United States
Keywords and Translated Subjects
Viajes Internacionales, Viagem Internacional, United States of America, USA, US of A, America, Estados Unidos

View my Options

View Now

Create an account and get 24 hours access for free.

×