The Six Secrets of Raising Capital: An Insider's Guide for Entrepreneurs

The Six Secrets of Raising Capital: An Insider's Guide for Entrepreneurs

written by Bill Fisher, fl. 2014 (San Francisco, CA: Berrett-Koehler Publishers, 2014, originally published 2014), 137 page(s)

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Abstract / Summary
Based on Bill Fisher's three-day seminars that regularly sell out all over the world, this book offers the kind of capital-raising street smarts no entrepreneur can do without. As a banker in Silicon Valley in the ˜80s and a businessman who founded a number of successful companies beginning in the ˜90s, Fisher has seen firsthand the kind of rookie mistakes aspiring entrepreneurs make that end up stopping them before they have a chance to get started. Fisher looks at six traditional steps in the capital-raising process and digs beneath the surface to expose subtle but critical aspects of each-knowledge that, until now, could come only with experience. For example, entrepreneurs believe that great business ideas get funded. Not true-just look at the failure rates of venture-backed companies. Great business stories get funded, and all great business stories have a similar construction and shape. And of course the entrepreneur needs an investor, but each investor comes with his or her own personality issues. You need the right match for long-term success, not just whoever is waving the biggest check-a temptation that is easy for cash-strapped entrepreneurs to succumb to. Having this book is like going into your investor meetings with a trusted adviser who knows all the ins and outs of raising capital.
Field of Interest
Business & Economics
Author
Bill Fisher, fl. 2014
Copyright Message
Copyright © 2014 by Bill Fisher. All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law.
Content Type
Book
Duration
0 sec
Format
Text
Original Publication Date
2014
Page Count
137
Publication Year
2014
Publisher
Berrett-Koehler Publishers
Place Published / Released
San Francisco, CA
Subject
Business & Economics, Social Sciences, Finance, Entrepreneurship, Finance, Capital, Entrepreneurship, Management of Companies and Enterprises, Finanzas, Finanças, Emprendimiento Empresarial, Empreendedorismo
Keywords and Translated Subjects
Finanzas, Finanças, Emprendimiento Empresarial, Empreendedorismo

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