Designing for the Screen: Production Design and Art Direction Explained
written by Georgina Shorter, fl. 2012 (Marlborough, England: Crowood Press, 2012, originally published 2012), 177 page(s)
Details
- Abstract / Summary
- Design is at the essence of storytelling, but how does a production find its style and identity? This book explains how to approach design, whether for film, television, video, promo, or commercial making, and introduces the techniques needed to make ideas happen. Through theory and practical exercises, it looks at design in a different way and shows how the simplest decisions can become powerful ideas on screen. This book also: explains the roles of the design team, including the production designer & art director; explains how to extract design information from a script & how to identify key themes that can be used to support the telling of the story; looks at how and where to research ideas & suggests ways to illustrate them; explores the importance of images, colour, texture & space to captivate an audience; shows how to prepare drawings & models using various media; refers to film & television productions; and shows how design decisions contribute to the story.
- Field of Interest
- Theatre
- Author
- Georgina Shorter, fl. 2012
- Copyright Message
- Copyright © 2012 Georgina Shorter and The Crowood Press
- Content Type
- General reference book
- Duration
- 0 sec
- Format
- Text
- Original Publication Date
- 2012
- Page Count
- 177
- Publication Year
- 2012
- Publisher
- Crowood Press
- Place Published / Released
- Marlborough, England
- Subject
- Set design, Theatre, Music & Performing Arts, Staging and Design, Film and films, Theatrical design, Set design and props, Cenografia e Design, Escenografía y Diseño
- Keywords and Translated Subjects
- Cenografia e Design, Escenografía y Diseño