Be a Radio Jockey': An Experiential Learning Assignment in a Cultural Communication Course

Be a Radio Jockey': An Experiential Learning Assignment in a Cultural Communication Course

in Journal of International Business Education, Vol. 10, 2015, pp. 217-232 (Edinburgh, Scotland: Neilson Journals Publishing, 2015), 16 page(s)

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Abstract / Summary
By Payal Mehra. Educators use experiential learning techniques in the classroom to assist students in the construction of knowledge and practice critical reflection. The current article describes an experiential activity, “Be a Radio Jockey”, in a cross cultural communication course in a business school against the backdrop of Bloom’s Taxonomy and Kolb’s Learning Cycle. Typical of a radio programme, it had to be innovative and light-hearted with nuggets of little known information about a culture. The activity was evaluated by an independent media expert and the instructor. The activity demonstrated that abstract, vague and complex concepts (such as culture and communication) can also be adequately dealt with within the confines of a classroom, provided that the instructor has planned the activity thoroughly.
Field of Interest
Travel
Copyright Message
Copyright © 2015 NeilsonJournals Publishing
Content Type
Periodical article
Duration
0 sec
Format
Text
Page Count
16
Publication Year
2015
Publisher
Neilson Journals Publishing
Place Published / Released
Edinburgh, Scotland
Source Title
Journal of International Business Education, Vol. 10, 2015, pp. 217-232
Subject
Travel, Business & Economics, Personal Interest, Social Sciences, International Travel, Intercultural communication, Radio and Television Broadcasting, Colleges, Universities, and Professional Schools, Viajes Internacionales, Viagem Internacional
Keywords and Translated Subjects
Viajes Internacionales, Viagem Internacional

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